I’m excited about the release of my next ebook, Connect and Conquer: How to Nurture Your Business Through Online and Offline Networking. It’s an ebook to help you tap into your relationships to grow your business. And get this — it’s not just for social butterfly extroverts. It’s quite handy for low-key introverts who don’t want to be left behind. Check out the introduction. And if it’s your cup of tea, join the mailing list so you can be among the first to know when it’s available in December.
Connect and Conquer: How to Nurture Your Business Through Online and Offline Networking
We do business with people we like. It may not be fair, and it may not be politically correct, but most people get work because somebody likes them. Yep, millions of dollars — actually billions, in today’s economy — of business and jobs are awarded each year to people who play nice and have friends. Many people who do not effectively leverage their relationships — or who just simply aren’t very likeable — hate this because they think business should be about what they know, not whom they know.